Tribe’s Casino4Fun site up and running
Rush Street Interactive (RSI) has announced the launch of a social casino and social sportsbook for the Coushatta Casino Resort in Louisiana.
The tribal gaming operator’s Casino4Fun site is powered by RSI’s iGaming platform and features more than 300 games, including table games with live dealers and slots, as well as sports betting options.
Players are invited to sign up to the site and collect free daily virtual credits, or VC$. VC$ are then used to play casino games or place sports wagers. By design, RSI’s iGaming platform also gives the tribal casino an additional channel for maximizing customer acquisition and engagement.
The tribal gaming property tweeted that its Coushatta Casino4Fun site was live Monday, a day before the official announcement:
“We know Casino4Fun will create fun and excitement for our guests once they sign up to play,” said Scott Sirois, GM at Coushatta Casino Resort.
Primed for legalization
Residents from the Pelican State’s 64 parishes go to the ballot box on November 3 in a referendum that could see sports betting legalized.
Richard Schwartz, president of RSI, said that by selecting Casino4Fun, the “forward-looking” Coushatta Tribe has positioned itself
early for success once online gaming is legalized in their state.”
The RSI product has been purpose-built for the US market “from the perspective of a US land-based casino operator”, stated the official press release.
The games developer and operator also placed emphasis on its digital platform’s ability to beef up the casino’s marketing strategy. Schwartz said the partnership would work to grow Coushatta’s online database “cost-efficiently […] through strategic marketing and promotions”, accelerating its revenue stream.
Sirois said he is confident that RSI’s vast social gaming offering, including live dealer features, will take Coushatta Casino Resort’s guest offerings “to a new level”.
Casino4Fun on a run
Despite RSI signing a deal in June with Little River Casino Resort, a tribal operator in Michigan, it is yet to supply it with a Casino4Fun site. The social gaming product is currently available to four Rivers Casinos properties in Pennsylvania, Illinois, and New York.
interest from both tribal and commercial casino operators
RSI believes the success of its social gaming product has attracted interest from both tribal and commercial casino operators. In particular, it has drawn casino brands looking to broaden their gaming reach and to monetize their player databases.